About Us


NurshaLogoSmall About Us

(nur’sha)

  1. NOUN–inclination for activity and/or change
  2. VERB–strategize, design, produce


Mission:Vision

Nursha Project™ establishes, produces, and presents Artists and Projects that elucidate sociopolitical activism through the incubation of sustainable ideas, strategic planning, collaborative project design, and product development. We achieve this through the exploration of metaphysics by aligning stakeholders with artists, audiences, and communities.


History

Culturally, artists are iconized and commodified in a way that omits the humanness of the creative process and the inherent holistic investments that produce outcomes. Upon exploring these ideas, Nursha Project founder Shalonda Ingram in collaboration with drea brown, determined the need for a model that supports artist self-exploration and the importance of delineating art making from business development. In so doing, the artists and the projects that are created reflect personal narratives that are otherwise lost or compromised. Since its inception in 2003, Nursha Project has been dedicated to the 4 C’s, Content, Context, Collaboration, and Communities, and we hold the awareness that art making and art sharing are therapeutic modalities for both the artists and audiences. Our service offerings, which include technical and administrative production, artist handling, and strategic partnership development, have expanded in direct proportion to the range of Artists’ needs. This expansion has enhanced the capacity of all engaged parties while catapulting our presence and nurturing a collective consciousness.